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| Below you will find what some of our customers say about our dealership.
To add a testimonial of your own, submit it on the Customer Survey page.
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"The sales staff, parts staff and service staff are excellent to deal with. Very personable and helpful. This is the first Harley I've owned in about 30 years and this has been a very positive experience. Thanks for the great deal on the Ultra Classic and I look forward to spring when I can pick up my bike. You guys are the best. Have a great winter. Paul Waid - Merrill"
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| By: Paul Merrill,WI |
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"I bought a 2009 Road king, Dick Willams was the sales man. What a great guy. He called me about 1.5 hours after I left the dealership to make sure I made it home. He made me feel vary comfortable. All of the staff has been great & I just wanted to say thanks."
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| By: Wilbur Iron Belt,WI |
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"Your terrific service dept put in a new headlight that had burned out while passing thru the area. I know it's a small thing, but I was on vacation and they did it right away. I was on my way in less than 20 minutes!! Thanks again, I spent the 20 minutes buying sweatshirts!!"
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| By: Steve Whitewater,Wisc,XX |
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"Walked in just to drool a little just as I always have on my journeys through Arbor Vitae, and I didn't expect to walk out buying my first Harley. I appreciate the welcoming I've received into the family. Thanks to Chris and everyone at Northern Lights."
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| By: Brad Menomonie,WI |
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"I purchased my 19th Harley on November 1, 2008 from Devin Nier, and it was one of my best buying experiences of all my bikes. Working with both Devin and Chris, as well as the people in parts and service was a totally customer oriented deal. I traveled about 300 miles to pick up my bike, but it was worth it. My dad lives in Woodruff and I go up to see him often, so I will definitely be back for parts or service or just to drop them off some more donuts and say hi!! I would recommend them to all my riding friends and anyone else who asks how they are. They get two thumbs up from me, any dealer can sell you a bike, but we all want good service after the sale and Northern Lights will give that to you. Just to let everyone know, I'm 57 so I have seen some good dealers and some that really sucked. These guys are A+, I will return."
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| By: Mark Racine,WI |
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"After purchasing my Road Kind (used) i noticed a small oil drip showing up on the floor in my garage. I took it in and it needed a new primary gasket. They scheduled me for an appointment and took care of the problem with no hassles and no charge. Thats the way to back your product! Very pleased with the sales and service experiences. Devin was a breeze to work with."
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| By: shane montreal,WI |
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"My wife Pam and I were on vacation in northern Wisconsin, a ride we do alomost every year when Pam had a flat. It was late in the day but we were fortunate to have her bike towed to Northern Lights in the middle of one of your Wednesday bike night cook outs. Jimmy, in service, volunteered to stay late and fix it so we could be on our way but not before we enjoyed more of your hospitality with food and friendship. From the Crossroads chapter here in Brighton, Michigan to you there in Arbor Vitae, thanks again for the true spirit of HOG. Brian Hanson"
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| By: Brian Whitmore Lake,MI |
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